Internal Communications for CQC

DESIGN SNAPSHOT

Organisational values and cultural analysis

CONCEPT | DESIGN | PRODUCTION

We have worked closely with the internal teams to understand, develop and communicate the CQC messages across the organisation. For campaigns and conferences we have created engaging and vibrant identities – a consistent and human brand language – that work hard to build on its core values.

“Zephyr has been incredible in turning our visions into reality and been on a long journey with us from the development of our organisational values and it's identity to the design and presentation of our cultural analysis”

Enabling a Good Day at Work

Managing emotional experiences in the workplace is a recent example of our work with the Organisational Development team at CQC. It is a guide to support all CQC colleagues in having regular conversations about the impact of upsetting experiences. Using the existing Values colour palette, we introduced new photography and a new four-part icon to navigate the guidance.