DESIGN SNAPSHOT

Cities, Culture, Creativity: Learning from the Republic of Korea’s Experience

CONCEPT | DESIGN | PRODUCTION

Working with The World Bank in this joint work with the Korea Research Institute for Human Settlements (KRIHS) we created a fresh typographical concept that centres on the ‘K’ prefix – that popularly denotes Korean culture – and features beautiful images from the Asia Culture Centre in Gwangju.

“The creative economy is one of the fastest-growing sectors of the world economy. It generates income, creates jobs, and brings in export revenue. Cultural and creative industries (CCIs) contribute annual global revenues of US$2,250 billion and exports of over US$250 billion (2013), and they provide nearly 30 million jobs worldwide and employ more people aged 15−29 than any other sector.”

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